Blog: Marketing

CTR, Google Display Network, Bounce Rate — at times, it can seem like your digital marketing team is speaking another language. We put together this guide to help everyone better understand [...]

Whether you are a PPC (pay-per-click) novice or a seasoned digital marketing veteran, it can be difficult to determine how well your digital advertisements are performing [...]

We’ve reached a point of maturity with the role of social media in marketing. Gone are the days where mere presence on social media is satisfactory [...]

We’re living in the age of digital bloat. As new websites, social media accounts and other digital platforms are added, an organization’s digital footprint tends to grow over time [...]

I dislike the term best practices. It implies my goal is to be the best when I’m mostly willing to settle for not the worst [...]

Late last week, The Weather Network (TWN) put a target on its back with a not-too-subtle statement about the environmental impact of Canada’s beef industry [...]

For three days, a field northwest of Saskatoon transforms into the largest agricultural outdoor tradeshow in Western Canada [...]

Sales and marketing alignment is a lot like Dark Matter: it’s incredibly interesting, a lot of smart people have written about it and it’s entirely theoretical [...]

Back in 2016, as part of their Whiteboard Friday segment, Moz introduced the concept of ‘10x content.’ The idea was, as Google gets increasingly smarter and your competitors’ SEO gets increasingly better, the best way to stand out is [...]

April 16, 2019 – Winnipeg, Manitoba – Think Shift announced today it has formed a partnership with international brand expert and thought-leader Marty Neumeier. The agreement will give […]